Résumé
Creative Director and brand builder who leads work from strategy through execution.
Brand Manager
Turning Point Ministries — Passages
Jul 2026 — Present
- Lead brand and creative direction for Passages, a next-generation ministry of Dr. David Jeremiah’s Turning Point Ministries.
- Set the creative roadmap across shows, guests, editorial themes, travel-led stories, campaigns, journals, and publishing.
- Identify and invite guests, build relationships, shape scripts, and direct production, social, design, and release.
Creative Director
USA Streetlifting — National
Nov 2025 — Present
- Promoted from regional creative leadership to Creative Director for the national organization.
- Lead national brand direction across identity, competition creative, event communications, content, and multi-platform execution.
Creative Director
Phoenixeer — Contract
Nov 2025 — Present
- Lead creative direction for a calisthenics brand across identity, content systems, campaigns, and brand expression.
Owner
Verus Coffee
Jun 2025 — Present
- Built a private-event coffee experience from the ground up, owning the brand, service design, content, and client experience.
- Design each service around the atmosphere and intention of the gathering, from C-suite meetings to estate dinners.
Creative Producer & Director
Freelance
Aug 2024 — Present
- Lead brand strategy, creative direction, and production across lifestyle, consumer, fitness, technology, and retail.
- Clients include Leeway HQ, Gather25, Hold the Rope, Blueprint Creative, Logos Lab, Johnny’s Kicks, Verus Coffee, Road Armor, and Bose.
Creative Director
Road Armor
Jun 2025 — Oct 2025
- Led creative direction for the automotive brand across photography, social, print, sales collateral, and events.
Art Director
VML — U.S. Navy Account
Nov 2023 — Mar 2025
- Designed the Strike Group identity and environmental graphics for VR cube modules deployed on a national 50-state tour.
- Helped shape the U.S. Navy × Sneaker Con campaign across product concepts, copy, packaging, and presentation.
- Co-concepted two Snapchat recruitment lenses with 8.8 million combined reach and created work for the Cannes-recognized Subreddit Hunt.
Art Director
The Integer Group / TracyLocke
Sep 2022 — Nov 2023
- Developed integrated campaigns and pitches for Neutrogena, Aveeno, OGX, Maui, Rogaine, and Band-Aid.
- Directed creative across web, email, retail, and digital ecosystems for Target, Walmart, Walgreens, and CVS.
Skills
Creative DirectionBrand StrategyArt DirectionBrand DevelopmentContent StrategyCampaign DevelopmentBrand IdentityCreative ProductionVideo + Social DirectionExperiential DesignCreative OperationsTeam Leadership